Women's Business Blog

March is Women's History Month

I ask every woman reading this blog to spend this month (March) reading biographies or autobiographies of women in history. History provides perspective for the journey we take each day in our own life. It allows us to view how other women have improved our condition and led us to where we are today as leaders in a free country. My own research for my book HER TURN Why It's Time For Women To Lead in America demonstrated the parallel between women's increased life expectancy and decreased reproductive labor to women's need to seek opportunities outside the home. In other words, in 1800 women had a life expectancy of 40 and bore an average of 7 children. 5% of the women in 1800 were employed. By the year 2000, women's life expectancy was 80 and they bore an average of 2 children. More than 60% of women were employed outside the home in 2000. Ten years later in 2010, for the first time in history, women are the majority of the workforce. The lives of Elizabeth Cady Stanton and Lucretia Mott, founders of the first women's rights convention in 1848 in Seneca Falls, NY, tell the story of women speaking out across America for equality. It would take another 72 years (1920) before women would win the right to vote. Two World Wars, the Great Depression, more war and the Civil Rights Movement held women back after that and before the second women's rights movement began in the 1960s. Read about Eleanor Roosevelt's life and her role as the first chair of the President's Commission on the Status of Women created by President JFK. Mrs. Roosevelt saw women as equal partners with men not just as a benefit to the U.S. but to the conditions around the world. Because of her leadership, admission requirements at colleges became more flexible to admit more women; there was funding for child care centers so more women could work; and the Equal Pay Act (1963) was legislated outlawing different pay scales for men and women doing the same work. Feminism in America took hold in the late 60s led primarily by Betty Freidan and Gloria Steinem. Read how these women changed women's lives in America then and how their leadership makes a difference in how women are viewed today. My list of women in history could go on and on and must include women in business such as Mary Kay, Meg Whitman, Anne Mulcahy, Carly Fiorina; women in philanthropy such as Teresa Heinz Kerry, Melinda Gates; women in politics such as Pat Schroeder, Hillary Rodham Clinton, Madeleine Albright; women in health and science such as Dr. Elizabeth Blackwell and Madame Curie and so many more. Women are making history in America every day so, yes, the glass ceiling is being cracked a chip at a time. But, it is only with the persistence of this generation of women that the glass ceiling will be shattered once and for all for the women of future generations.

Hire Vicki to Speak at Your Next Event!

3 Things Every BusinessWoman Must Learn to be a SuperWoman

First, before you don that cape you must be able to juggle work and family. So, get out your cell phone and try balancing it on your shoulder while you diaper a baby. Even if you don't have children this is a great exercise for becoming a superwoman. Second, go to your closet and begin dressing in the perfect outfit that will take you from the school play, to the office boardroom, to the partner meeting, to the after work cocktail reception with potential new clients, to the dinner with a new interested boyfriend/playmate (you-know-what-I-mean-friend)-the outfit that says I am woman hear me roar. And third, find your voice. Every superwoman must find her voice and make sure that she is heard at the office, at home and everywhere in-between. She needs to speak up and make sure that her ideas are not only heard loud and clear, but often accepted and applied and executed. In my experience a superwoman is not born she is coached. Before I was able to put on my cape, I had a lot to learn. My first coach was my Dad. When I was 5 years old he told me, "Vicki, you get up there and give a speech, and I did, and I have been talking ever since. I found my voice that day. So I put on my cape and I've been out recruiting other Superwoman of the world.

A Changing Workforce the Woman Business Owner Needs to Understand

Have you looked around your office lately? The workplace is changing as it reflects the changing demographics. Of course, one can't help but notice that less are also doing more. "The New Workforce Reality" study reports that in just a few years there will be 151 million jobs for 141 million people. Women will continue to fill a greater number of these jobs the research says as 85% of the people entering the workforce will be women, people of color and immigrants. With this news, my questions are: How will business change to meet the reality of the changing workforce? How, and when, will boardrooms understand the need to stay relevant to their customers and employees? How will companies attract and retain the best talent? Of course, the successful company is already addressing these issues - or should be. If only the dinosaurs had seen change coming.